Financial Anaylsis

FINANCIAL ANALYSIS

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To ensure startups have enough financial resources to execute business launch and whether the business idea is worth pursuing, a preliminary financial assessment should be done. Preliminary Financial assessment includes 3 elements:
  1. TOTAL START-UP CASH NEEDED
  2. FINANCIAL PERFORMANCE OF SIMILAR BUSINESSES 
  3. OVERALL FINANCIAL ATTRACTIVENESS OF THE PROPOSED VENTURE
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Source: 
  • Barringer, B. R., & Ireland, R. D. (2016) Entrepreneurship: Successfully Launching New Ventures (5th ed., pp. 89-92). Pearson.